The Born ID

KINDNEST: Branding. Packaging.

KINDNEST is a sustainable concept store for kids, a place to buy eco-friendly toys that stimulate creativity, improve concentration and care for the environment. KINDNEST’s mission is to help families build a sustainable home, offering all types of products from toys to clothing to home-wear, with a positive carbon footprint

Sustainable.    Caring.    Responsible.    Lifestyle.    Ethical.

Conscious.    Human.    Inclusive.    Global.    Organic.

Respectful.    Optimistic.

Sustainable.    Caring.    Responsible.

Lifestyle.    Ethical.    Conscious.

Human.    Inclusive.    Global.

Organic.    Respectful.    Optimistic.

The irregular font height is what makes the logo special and unique, suggesting a joyous and lively aesthetic – two of the brand’s main pillars.

The name of the brand is a combination of two separate words. In order to make it easy to read and pronounce in all languages, each word will be presented in a different colour.

The irregular font height is what makes the logo special and unique, suggesting a joyous and lively aesthetic – two of the brand’s main pillars.

The name of the brand is a combination of two separate words. In order to make it easy to read and pronounce in all languages, each word will be presented in a different colour.